About and Audience

We cover education, from cradle to career, nationwide

We report on inequality and innovation in education with in-depth journalism that uses research, data and stories from classrooms and campuses to show the public how education can be improved and why it matters.

Our readers are highly-engaged, “education-obsessed” individuals, the majority of whom are well-educated and well-resourced. We count decision-makers and powerful thought-leaders, researchers, teachers, professors and engaged parents among our newsletter readers, all of whom are looking for critical information about education. The Hechinger Report fills that need.

Your reach, by the numbers

Our audience

Readers from…

  • all 50 states
  • school districts in all 50 states
  • 1,900+ colleges and universities including flagships, Ivy Leagues, community colleges

Opportunities

Newsletters

The College Welcome Guide

Tuition Tracker

Our partners


What our readers have to say

“This is the one education newsletter I actually read!”

– educator

“I work in the education publishing industry and these reports are very informative.”

“I work in higher ed communications and value your reporting.”

– university administrator

“I am a school district trustee who depends on your independent, easy to read, and well researched work.”

“I get valuable information that I share with coworkers in an attempt to better understand which decisions will be best for our district.”

– curriculum program specialist 

“I love reading The Hechinger Report.”

– homeschool teacher

“You have amazing content.”

– policymaker

“The Hechinger Report is a critical voice for advancing productive conversations about education.”

– afterschool executive

Hi! I’m Ruby, the development manager at The Hechinger Report. Check out our media kit or email me here to discuss availability, pricing and next steps.

Have other questions?

(212) 678-3149 | sponsorships@hechingerreport.org | Submit a sponsorship request


Newsletters

Newsletter Sponsorship


The Weekly Update

Every Tuesday, our editor in chief, Liz Willen, summarizes the critical news in the world of education and puts it into context with a personal note. 


Additional Newsletter Opportunities

Same sponsorship opportunities, different newsletter topics.

Elementary to High School
Higher Education 
Proof Points (K12)
Early Childhood 

View our current newsletters and subscribe to see examples.

Have other questions?

(212) 678-3149 | sponsorships@hechingerreport.org | Submit a sponsorship request


The College Welcome Guide

The College Welcome Guide

This first-of-its-kind, one-stop-shop tool helps students assess where they might feel welcome at colleges across the U.S.

In addition to our newsletters, reported stories and other content, we created The College Welcome Guide to better serve our various audiences, from students and families to educators. These days, prospective college students are thinking through which schools offer majors they’re interested in, whether the sports teams are ones they’d be proud to cheer for, and how close/far they want to venture from home. (Not to mention the biggie: How much college is going to cost – and how they’re going to pay for it?!?) But there are about a zillion other things to consider as well.

That’s where The College Welcome Guide comes in.

The guide has data for thousands of colleges that can help students explore (by state or by institution) data on things such as hate crimes, anti-LGBTQ legislation, state abortion laws and numbers of students who identify as Black, rural, military veterans, LGBTQ+ or from other backgrounds.

The Hechinger Report is seeking sponsors who appreciate the need for students to have easy access to this crucial information and who share our mission to cover inequities in the education space.

How it works

Have other questions?

(212) 678-3149 | sponsorships@hechingerreport.org | Submit a sponsorship request


Tuition Tracker 

We created the Tuition Tracker to better serve our various audiences, from students and families to educators. More than ever, paying for higher education is one of the most important financial decisions that students and families make.

That’s where the Tuition Tracker comes in.

Our website allows students to make smart choices about where to apply for college. We take public information that is spread over various college and government websites and put it into one, easy-to-navigate page, where students and families can find out the average price for each college based on their family’s income.

Made for students

During the school year, there is a trendline of busy usage (with a lull occurring in the summer) – this indicates that teachers, school counselors and high school students find the Tracker to be a valuable tool. We also know that educators embed the website in course materials, with most traffic coming via desktop.

See a preview

Have other questions?

(212) 678-3149 | sponsorships@hechingerreport.org | Submit a sponsorship request